HIGHER CERTIFICATE

PUBLIC RELATIONS (PR)

Become the next presidential spokesperson or be the boss of your own events company. Start here and take your PR career to new boardrooms.
  • NQF: 6
  • CREDITS: 360
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  • Full time: 1 year
  • Part time: 1 year
  • Distance: 1 year
Why Choose the Programme?
The purpose of this qualification is to provide students the opportunity to acquire skills required to perform basic and elementary functions in the Public Relations field. Training for this programme is both theoretical and practical. It allows students to grasp fundamental knowledge in the workings of various software packages and the commercial environment and select Public Relations, Communication, and general IT software packages. The skills, knowledge and understanding demonstrated within this qualification are essential for social and economic transformation and contributes to the upliftment and economic growth within the business sector.

Course Information

You may enter the Higher Certificate programme, with any one of the following:
  • National Senior Certificate, NQF Level 4 granting access to Higher Certificate studies.
  • Senior Certificate, NQF Level 4.
  • National Certificate Vocational, NQF Level 4 granting access to Higher Certificate studies.
The Higher Certificate in Public Relations is accredited by the Higher Education Quality Committee [HEQC] of the Council on Higher Education [CHE] and is registered on the National Qualifications Framework [NQF] with the South African Qualifications Authority [SAQA].

Berea College of Technology (Pty) Ltd is registered as a Private Higher Education Institution with the Department of Higher Education and Training (DHET), with registration number 2000/HE07/004.

On successful completion of the programme, the student will receive a higher certificate conferred by the College Rector at the college’s official graduation ceremony.

  • Public Relations Assistant – Pay Estimate: +/- R150 000 to R300 000 per year
  • Assistant Public Relations Officer – Pay Estimate: +/- R00 000 to R250 000 per year
  • Marketing Communication Assistant – Pay Estimate: +/- R200 000 to R400 000 per year
  • Junior Public Relations Representative – Pay Estimate: +/- R100 000 to R200 000 per year
1st Year 1st Semester Subjects Business Communication, Business Management Fundamentals, End User Computing, Media for Public Relations
1st Year 2nd Semester Subjects Public Relations Management, Social Media and Communication, Event Management, Writing for the Media, Public Relations Practice
Contact a career consultant on campus or online, who will take you through the affordable Higher Certificate in Public Relations pricing structure and explain our flexible payment options.

Customised study materials which meet the programme outcomes can be accessed from the Learner Management System, Moodle. A prescribed book list is available from the academic manager at the start of the programme, although the study guide available on Moodle will sufficiently cover the exam requirements.

Moodle is an online platform, where registered students receive their study materials and other online support material with zero data costs.
  • Explore engaging online content, crafted by subject matter experts.
  • Access to customised academic repository with assignments, videos and PowerPoint lessons.
  • 24-hour access.

Once you have achieved the Higher Certificate in Public Relations professional training at BCT you can progress to the Diploma in Public Relations offered by the College or you can earn credits from public tertiary education institutions.

Refer to the SAQA fact sheet for more options to study further.

Apply For Public Relations (PR)

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